We have four simple truths that we hold dear.

  1. It's normal for sexual desire to fluctuate.

Our desire to have sex rises and falls in response to what's going on in our lives.

It's known as a "biopsychosocial" process, which means it is affected by biological, psychological and social factors.

Women's desire dipping is often a very natural and normal response to what's going on in their lives.

It makes SENSE that you might not fancy sex if you've just had a baby, or you're under lots of work pressure, or your relationship doesn't feel quite right.

You’re not broken, dysfunctional or unusual if you're disinterested in sex (even if you feel like it sometimes!).

2. If you're not in the mood for sex, there will be a valid reason why.

  • You have more understanding and self-compassion about where you're at if you don’t want sex

  • Or you’ll feel more confident about what you need to get in the mood

  • This leads to more empowered conversations about sex and less pressure to have sex you don't want

  • Which over time should equal happier relationships and more pleasurable sex!

3. Understanding how desire really works means...

4. If we change the narrative about desire, we change the world. 

"Half of women have a low sex drive. So maybe the problem isn't women- it's our view of sexuality"- Sarah Barmak

When we see desire through a feminist lens, we stop trying to “fix” women and start dismantling the scripts that shaped their sexuality in the first place- making women’s pleasure not optional, but foundational to equality.

What Sets Us Apart

Empowerment Approach

Everything we do is built around understanding your needs.

A Holistic Perspective

We see desire as being made up of multiple, interconnected elements.

Collaboration

We highlight the best resources, tools and frameworks from other amazing professionals around sexual desire.